Posts in Business Help
5 ways to use Social Media to grow your small business!

Do you have an ambitious and unique idea for a business? But you just don’t know how to get yourself out there?

Look no further! Because a fantastic method has been sitting right in front of you this whole time, in the form of ​social media. ​These platforms are actually goldmines when it comes to low-cost advertising, and with the proper approach, you can expect to be generating traffic in no time.

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Digital Marketing: PPC, SEO and Social Media explained!

Means "pay per click" and is an advertising model where companies pay up to an agreed amount every time their ad is clicked and not every time it appears or is viewed by the user.Advertisers select keywords or phrases that will activate their ads when someone searches for them on a search engine like Google.

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How to make your social media channels work for your business!

The fundamental mistake so many businesses seem to be making is only (or primarily) posting self promotion on their social media platforms. I read recently that 42% of consumers will unfollow a brand if their social platform is full of self promotion. Im sure no one wants to lose 42% of their customers!

So what should your social media actually look like?

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How to use hashtags on Facebook

Today I want to really quickly talk about how you should be using hashtags on Facebook. Hashtags on Facebook don't work in exactly the same way as what they do one of the platforms such as Twitter and Instagram. Whilst on Instagram or Twitter you might put many hashtags within a post, perhaps you might put 8 to 10 hashtags within a post, on Facebook you’d be expected to place 1 to 2 hashtags per post.

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Instagram - Would your business benefit?

Instagram is undeniably one of the largest photo sharing sites on the Internet. With such a massive influence, many businesses have immediately flocked to the platform in an attempt to blindly promote brands. Some businesses find massive success with Instagram, while others struggle to gain any sort of following. Very few marketers know how to correctly leverage this massive user-base to expand their brand. With this post, I hope to be able to give you some words of advice on whether Instagram would benefit your own business.

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How quickly should I see results from my PPC Campaign?

If I had £1 for every time I was asked this question I would be a very very rich freelancer! This is not a question that requires a straightforward answer and as with any advertising there is no guarantee of ROI when advertising through Google Ads. Marketing is not a solution to a poor product or bad business. However, when done the right way, I am a firm believer that AdWords can and will work for everyone.

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What to look for when recruiting accountants for your business?

Recruiting in house or outsourcing accountants for your business is an essential task, in some cases, businesses do not see it as a priority because there are other areas of the company that require more of their attention.

Having healthy finances in your business and meeting tax obligations is as important as generating more leads and sales, so it is essential to take the time to hire the ideal accountant for your business.

Whether you hire an accountant yourself or choose to outsource your hiring to recruitment agencies, we recommend you review the following points to ensure you’re making the best choice.

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