Starting a business can be tough, and it takes a lot of planning. Especially in the early stages as you begin to seek out a online presence so you can grow by more than just word of mouth.Read More
If you want to know some highly rated strategies, take a look at the following 5 simple SEO strategies that you can work on today.Read More
Do you have an ambitious and unique idea for a business? But you just don’t know how to get yourself out there?
Look no further! Because a fantastic method has been sitting right in front of you this whole time, in the form of social media. These platforms are actually goldmines when it comes to low-cost advertising, and with the proper approach, you can expect to be generating traffic in no time.Read More
Prior to everyone having the internet and social media, job listings were posted in local newspapers and magazines. The reach of these postings, however, was limited. Businesses and recruiters alike had to settle for less qualified people to fill their open roles …Read More
Using Twitter for business can be beneficial, especially when used in the right way. It’s also a great way to connect with other local businesses as well as industry professionals and get your name heard. But is Twitter right for you?Read More
All companies seek to integrate into their workforce competent professionals who are committed to the company and are very productive. The recruitment of an employee to a vacant position is always a two-way bet. It is both the parties concerned and both parties who are committed to collective success.Read More
"Hi Chloe. I have just set up a small crafts business online selling small handmade fabric goods for children but I have no idea where to start with my marketing. Can you help?"Read More
Means "pay per click" and is an advertising model where companies pay up to an agreed amount every time their ad is clicked and not every time it appears or is viewed by the user.Advertisers select keywords or phrases that will activate their ads when someone searches for them on a search engine like Google.Read More
The fundamental mistake so many businesses seem to be making is only (or primarily) posting self promotion on their social media platforms. I read recently that 42% of consumers will unfollow a brand if their social platform is full of self promotion. Im sure no one wants to lose 42% of their customers!
So what should your social media actually look like?Read More
As a rule of thumb, a bounce rate in the range of 26 to 40 percent is excellent. 41 to 55 percent is roughly average. 56 to 70 percent is higher than average, but may not be cause for alarm depending on the website. Anything over 70 percent is disappointing for everything outside of blogs, news, events, etc.Read More
For small businesses, getting to promote their brand on radio or television does not always make for a good investment; as they have to buy the television space that is charged per second, and having to hire a company to make the audiovisual content of the advert, and buy several areas. It is not a good option, even more so,Read More
Today I want to really quickly talk about how you should be using hashtags on Facebook. Hashtags on Facebook don't work in exactly the same way as what they do one of the platforms such as Twitter and Instagram. Whilst on Instagram or Twitter you might put many hashtags within a post, perhaps you might put 8 to 10 hashtags within a post, on Facebook you’d be expected to place 1 to 2 hashtags per post.Read More
Instagram is undeniably one of the largest photo sharing sites on the Internet. With such a massive influence, many businesses have immediately flocked to the platform in an attempt to blindly promote brands. Some businesses find massive success with Instagram, while others struggle to gain any sort of following. Very few marketers know how to correctly leverage this massive user-base to expand their brand. With this post, I hope to be able to give you some words of advice on whether Instagram would benefit your own business.Read More
If I had £1 for every time I was asked this question I would be a very very rich freelancer! This is not a question that requires a straightforward answer and as with any advertising there is no guarantee of ROI when advertising through Google Ads. Marketing is not a solution to a poor product or bad business. However, when done the right way, I am a firm believer that AdWords can and will work for everyone.Read More
Recruiting in house or outsourcing accountants for your business is an essential task, in some cases, businesses do not see it as a priority because there are other areas of the company that require more of their attention.
Having healthy finances in your business and meeting tax obligations is as important as generating more leads and sales, so it is essential to take the time to hire the ideal accountant for your business.
Whether you hire an accountant yourself or choose to outsource your hiring to recruitment agencies, we recommend you review the following points to ensure you’re making the best choice.Read More
Business growth and the stability of business is definitely not an easy process. Here are three significant multi-layered tips of advice for a person looking for help in order to revolutionise the business or major corporation.Read More