Health first southam
Health First Southam was founded by Jonathan Small in Southam, Warwickshire.
Project Overview …
Health First Southam came to us for help with their PPC and Social Media campaigns looking to gain traction in both of these areas. Their existing social media campaign was performing well but there is always room for improvement!
PPC was a new venture for Jonathan and after just a few months, we found ourselves running one of our most successful PPC campaigns ever for Health First Southam.
Below are some recent results (Feb/March 2019) from the Health First Southam social campaign:
We’ve seen equally strong results from the Health First Southam PPC campaign. February 2019 was another smashing month for PPC. We’ll explain what the metrics mean below:
Conversion rate: the percentage of people that click on your ad, that then go on to convert
Conversions: phone calls, form submissions (we would also count sales for ecommerce stores but that’s not applicable here). These are actions customers take that generate enquires, leads or sales for your business.
Impressions: how many times your ad was shown to people
Cost per conversion: the amount of money you’ve had to spend to receive 1 conversion