PPC Agency Lincolnshire.
Putting a stop to crappy copy. Creating PPC campaigns with wow factor ;)
41% of clicks on Google searches go to the top three sponsored ads.
Mind blown. We’ve deeply engrained this stat in our brains for the next time someone tells us, “but no one clicks on the ads. Right?”
Whether you’re struggling to get found and want a faster boost in visibility or you’re just looking for something to support your SEO and maximise traffic, PPC Google Ads may well be for you.
What We Do.
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Bog standard and not exactly the life of the party; however, Google Search ads can be one of the most effective marketing channels out there today.
By hammering down on data and great copy, we can build ad campaigns around keywords that convert achieving ROIs of nearly 400% on average.
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Get down and dirty with Googles display network. A network of over 2 million websites where you can showcase display (image) ads. Now that’s an opportunity not to be missed.
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From Taylor Swift albums to your mum’s favourite dinner set, Google Shopping has it all. Showcase ads as potential customers search for your products online.
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YouTube: The land of long-form video content. Place ads directly in and on the video network - great for products and services with visuals that hit hard.
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Annoying but effective. Remarketing ads show your brand, products or services back to customers who have already been on your website as they parade around the internet.
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Aren’t you lucky? ;) CC Digitals Chloe is one of the UK’s only Google Data Studio experts.
Use our technical know-how to gather all your ads and analytics data into a report so user-friendly even your nan could read it.
Finally, understand your data. 🎉
Get help from Google Data Studio (Looker Studio).
If you want to work with us you’d better get used to our faces. We’re big on making sure you know exactly what you’re getting for your hard-earned cash and want to work with you to finally get a grasp on your data.
We waved goodbye to “off the self'“ reporting and instead created a custom solution where we build an easy-to-follow report with only the data you want and need to know.
We send regular updates via Loom to explain clearly and visually what’s going on with your data.
“Thanks guys but we tried PPC before. It didn’t work”.
Tried Google Ads before? Burned through money faster than a kid in a candy store? Don’t hate on us for this, but we’ve been running ad campaigns for years, and if we’ve learned just one thing, it’s this:
It’s probably you (or your agency). Not Google. Why?
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Too broad. Too many. Too competitive.
These are three of the most common mistakes we see with keywords. Making just one of these mistakes can tank an entire campaign.
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Performance improves over time.
As you optimise around the keywords that work for you, A/B test landing page elements to improve conversion rate and experiment with bidding strategies, your performance will improve. But this all takes time.
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Why should someone click your ad? How do you stand out from the crowd?
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What you think will do well and what actually works may be two very different things. You have to trust your data and build around the things that work for you.
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Getting traffic to your site is one thing; getting that traffic to convert is another. Any good digital campaign should be paired with CRO to improve the conversion rate from your campaigns.
From The Blog.
